Too busy with customers to do any marketing?
It’s fun being a startup! “All hands to the pump”, real team spirit, the sense of unbridled optimism. But there’s an inevitable hurdle – once your key staff are permanently in customer meetings, how do you get what’s in their heads to a wider audience? Time spent writing vision papers is time spent away from the all-important front line of business.
CfG is experienced in “downloading” blue-sky thinking from technology innovators, and turning it into a form that can be accessed by many more people to demonstrate vision, commitment and focus.